Let’s face it, yesterday sucked. Even the bosses are nervous, and that’s never a good sign. So to help cheer everyone up, here’s a list of the stupidest things I’ve ever heard in an ad agency.
Make it pop.
Try to cut through the chatter.
Everything is a priority.
Think about over the weekend.
Flush it out.
Try to come up with some more.
Why is it blue?
We should have a meeting.
Schedule a conference call.
I think the client wants more chest-beating.
Here’s what you’re gonna do.
Can you combine the two?
It seems a little too conceptual.
Look, the client’s never gonna change their mind.
They just need to see something.
Just sign it.
It’s a rush job.